Niche And Grow Rich
"By narrowing your focus, you will
likely broaden your chances of online success".
Dr Michael Fortin
"In the information business all
the money is in the niches"
Specialist Information Publishers Association.
Hi and welcome,
You've arrived here because you want to learn about "Niche Marketing". Am I right?
Great, then let's get to it....
Niche Marketing has been for a few years now one of the foremost marketing topics online.
What Is Niche Marketing?
If you've ever taken Marketing 101 then you'll have heard of the old marketing adage : "Find a need and fill it" - That is exactly what "Niche Marketing" is all about:
- First identify a tightly focussed group of people with a common interest,
willing to pay for information, products and services related to that
interest (The Niche).
- Promote a suitable product or service to all those interested in buying it (Marketing).
Is Niche Marketing A New Concept?
No. If, like me, you've been involved in direct response marketing or run a business in the in the 'Bricks and Mortar' world, then you will know that's the way we've been doing things since time immemorial.
On the internet it became the hot concept around the mid 2000s and has continued to be so since that time.
What's This Site About?
That's really straight forward - it's a resource for beginning Niche Marketers. Here you'll find strategies, tips, tools, niche ideas and resources for effective niche marketing.
The site is organized into four segments :
Strategies, tactics and techniques for effective niche marketing.
No product? No problem. Market other people's niche products.
Ideas for lucrative Niche Markets for you to exploit.
Essential tools to successfully research and market to your niche
Know-how, tips, and strategies to use in your niche marketing.
So there you have it. Take a look round and find out how you can get your Niche business up and running successfully.
Point to remember : Niche Marketing is not a magic bullet. True, niche markets are easier to compete in, than the Internet marketing arena, but you still have to go through the same processes for building any business (online or off) - research a suitable niche (or niches), find suitable products and affiliate programs, formulate your marketing plan, decide on tactics and strategies and then take action.
Niche and Grow Rich